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Media Advisory

For Release: October 18, 2000
Contact: Dick Gunn

Re: Students Working Against Tobacco (SWAT)
Teen Summit 1 (TS1)
Date/Time: Thursday - Saturday, October 19-21
Location: The Westin Hotel, Oklahoma City
Objectives: This Teen Summit 1 (TS1) is the first summit led by Oklahoma teenagers who are part of SWATStudents Working Against Tobacco. Local SWAT teams around the state are planning and carrying out activities that target the tobacco industry, an industry that has spent billions of dollars targeting youth. At this summit, about 300 teens from across the state will come together to help create and lead a tobacco-free generation. (Media packets are available.)



Thursday, Oct. 19 – 10 a.m. – Teens will create and shoot two television spots with help from video producers and work with a local public relations firm to develop the SWAT brand. (Photo opportunities.)

Thursday, Oct. 19 – 8:30 p.m. to 10 p.m. – Guest celebrities Winston model Dave Goerlitz and a mystery guest from MTV will provide a reality check by sharing with participants their personal battles with nicotine addiction and tobacco industry manipulation. (Celebrity interviews will be available.)

Friday, Oct. 20 – All day – Teens will participate in a variety of workshops (Street Smart, Plugged In, Media Activism, SWAT Style) designed to help them counter-market Big Tobacco’s marketing strategies to youth.

Saturday, Oct. 21 – 1:15 p.m. to 3 p.m. – Teens will march from their hotel site at the Westin to a rally in Bricktown to present their demands to the tobacco industry. (Photo opportunities.)

Sponsors: Oklahoma State Department of Health
OU National Resource Center for Youth Services


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