FOR IMMEDIATE RELEASE
TOBACCO SETTLEMENT ENDOWMENT TRUST RECIPIENT OF FIVE BRONZE QUILL AWARDS
TSET DIRECTOR OF HEALTH COMMUNICATION NAMED IABC COMMUNICATOR OF THE YEAR
OKLAHOMA CITY (June 20, 2014) – The Oklahoma Tobacco Settlement Endowment Trust (TSET) recently received five Bronze Quill awards from the International Association of Business Communicators (IABC) Central Oklahoma Chapter. Additionally, Sjonna Paulson, TSET director of health communication, was named the 2014 IABC Central Oklahoma Communicator of the Year.
TSET won Bronze Quill Awards of Excellence for: Social Media for the Shape Your Future Healthy Foods Tournament; Brand Communication for the Shape Your Future Telestrator campaign; Video with a budget over $5,000 for the Oklahoma Tobacco Helpline James Capps Testimonial campaign; 3D Materials for the Shape Your Future Collateral Items and Wild Card for the TSET Health Communications Summit.
The IABC Bronze Quill Awards recognize outstanding employee communications, public relations, media relations, community relations, government affairs and marketing communication efforts. Entries were judged based upon stated criteria and the Work Plan provided to the judges. A select panel of communications professionals from IABC chapters in other states served as judges for all entries.
“Our goals are to create campaigns that encourage Oklahomans to eat better, move more, and be tobacco free, and to foster conversations about improving health in our state,” said Tracey Strader, TSET executive director. “These awards recognize the commitment the board and staff have made using research to understand Oklahomans before creating a campaign, and evaluating each campaign to assure that we’re meeting our goals. We’re very proud of Sjonna Paulson’s vision and leadership in Oklahoma and among other states and national partners as they work to implement similar campaigns.”
Communicator of the Year honors contributions to the community through communications and recognizes the achievements and efforts that exceptionally impact the organization or community they serve.
Included in her credentials, Paulson serves as an active leader of the TSET leadership team, spearheaded efforts at the Joint Information Center at City Hall in Moore following the May 20, 2014 tornado and served as a Red Cross volunteer after the 1995 Oklahoma City Bombing. Paulson is also APR certified and has worked in the communications field for more than 25 years in local/national nonprofit, local/national/international for profit and state government sectors.
“It is an honor to be recognized by my peers in Oklahoma for doing work that matters to the lives and health of Oklahomans,” said Paulson.
To learn more about the winning campaigns, visit www.ShapeYourFutureOK.com, www.OKhelpline.com or follow campaigns on Facebook and Twitter. To learn more about TSET Health Communications, visit www.TSET.OK.Gov.
The Oklahoma Tobacco Settlement Endowment Trust (TSET) serves as a partner and bridge builder for organizations working towards shaping a healthier future for all Oklahomans. TSET provides leadership at the intersections of health by working with local coalitions and initiatives across the state, by cultivating innovative and life-changing research, and by working across public and private sectors to develop, support, implement and evaluate creative strategies to take advantage of emerging opportunities to improve the public’s health. TSET – Better Lives Through Better Health. To learn more go to: www.tset.ok.gov.